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Anthropologie

From 2016 - 2018, Amy worked as the Display Coordinator for Anthropologie in Charlotte, North Carolina. While there, she built the window and in-store displays. These displays relied heavily on intricate, hand made details and were used for visual and product merchandising.  Below is a selection of some of the window and in-store displays she created for Anthropologie. 

Barnaby the Whale

Barnaby was created as part of the spring By the Sea display collection in 2017. He was created out of hand bleached denim and measures approximately 12'6" in length. There are hand embroidered details across the body of the whale, such as barnacles on his chin and accent stitching across the tail and fins.

 

Hand made denim whale that was a retail merchandising display for Anthropologie sewn by Amy Reader, a fiber and installation artist in Charlotte North Carolina

Hand made denim whale that was a retail merchandising display for Anthropologie sewn by Amy Reader, a fiber and installation artist in Charlotte North Carolina

Summer 2018 Window 

This sail inspired window was created using pleated paper. Each layer of sail was meticulously pleated by hand and then mounted onto a wooden structure and suspended in the window.

Summer 2018 sail inspired window created using pleated paper and a wooden structure by Amy Reader for a North Carolina Anthropologie

 

Spring 2017 Window

The quilled flower window was created using hand dyed paper that was quilled into dogwood flowers. The dogwood was chosen because it is the state flower of North Carolina. Each large flower was created out of many smaller quilled pieces that were joined together to create the large shape. Each flower was hand placed.

 Dogwood quilled flower window for Anthropologie in North Carolina with hand quilled flowers for Spring 2017 created by Amy Reader

Detail shot of a hand quilled dogwood flower in the spring 2017 Anthropologie window in North Carolina created by Amy ReaderDetail shot of a hand quilled dogwood flower in the spring 2017 Anthropologie window in North Carolina created by Amy Reader